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Background Check

Donald (Don) Woodard, Sr., CLU

Degree: Texas Christian University
BA-English, 1957
Licenses: Life and Health Insurance Agent - Texas
Certifications: Chartered Life Underwriter (CLU)
Texan Status: Native

Founding Partner

The founding partner of Woodard Insurance joined Southwestern Life in 1972 after decades in the energy and transportation industries.  Don earned his CLU in 1991.


Don, who is well-known in Fort Worth business and political circles, ran for mayor of Fort Worth in 1982.  He is a frequent contributor to the Fort Worth Star-Telegram and Fort Worth Business Press letters-to-the-editor and columns.

Don is a 1957 Texas Christian University graduate and a past president of the TCU Frog Club.  Don authored Black Diamonds! Black Gold!, the exciting saga of the Texas Pacific Coal & Oil Company and early 20th century Fort Worth.  Released by Texas Tech University Press in December 1997, Black Diamonds! Black Gold! is one of the best-selling books ever published by Texas Tech University Press.